About me

Ohhh, this should be good. That’s right I am about to Monologue, son (Det. Jake Peralta, Brooklyn Nine Nine, S5E15). Raised in Chennai, India, moving to a new country to pursue design and recent graduation really opened my eyes to new things. Be it people from different backgrounds, cultures, ideas, processes, observing and interacting with new experiences has become a predominant part of my life. Going through these experiences as an outsider initially and being accepted into the way of life in Canada has made me see things differently and my design process has been significantly affected through this experience (in an extremely positive way! 😃).

Understanding problems through this outlook has helped me problem solve efficiently, communicate effectively. It has also helped me understand & realize the importance of convergence of technology and design. Learning & experimenting with other media, has helped incorporate a creative, positive lifestyle filled with curiosity & constant development.

Working with community focused organizations like Sogal, EvenHand & Bina, that contribute towards accessible & inclusive representation of under represented groups, has helped me create better and contribute towards a positive society.

Working with distinct clients has helped me realize, to achieve a positive, seamless product experience that creates value, understanding processes, encouraging diverse opinions is at the core. My design process is heavily research driven, experimental and strategy focused. Always on the lookout for new opportunities and challenges.

Binge watching: EXPLAINED by Vox Media,
Brooklyn Nine Nine (ofcourse), on Netflix.

Binge reading: DTC & DNVB brand case studies

CLIENTS

EXPERIENCE

  • Rebel.com

    Sept. 2019–present

    Web Design, development & SEO

  • Harsha V.Dehejia

    June 2018–present

    Environmental Graphics, Motion Graphics, Experience Design & Strategy

  • EvenHand

    Sept. 2018–present

    Creative Direction, Strategy, Marekting, Web design & development, SEO

  • Freedx

    June 2019–present

    Branding, Creative Strategy

  • Digi60

    June 2019–present

    Motion Graphics, Environmental Graphics, Strategy

  • Sogal

    June 2019–present

    Creative Strategy, Experience Design

  • Pointer Creative

    March–April 2019

    Web Design, Branding, Social Media, Motion Graphics

  • uLaw

    Dec.2016–April 2018

    Visual Design, Environmental Graphics, Marketing & Communications

EDUCATION

  • Graphic Design
    (Advanced Diploma, Honours)

    Sept. 2016–June 2019

    Algonquin College of Media & Design

  • B.E in Electrical & Electronics

    Sept. 2011–May 2015

    SSN College of Engineering

AWARDS & HONORS